Assisted living website design & SEO · Columbus, OH
Assisted living website design in Columbus, OH
Columbus keeps growing, from German Village and Clintonville out to Upper Arlington, Worthington and Bexley. Many grown children moved here for university, state and corporate jobs, and they are often the ones searching for a parent.
Franklin County, Ohio
What your own site does for a Columbus home
Directory listings line you up next to every other home in Franklin County. A site of your own tells your story in your words: how a day runs, what meals look like, how you handle medications, and how to come see it.
On the state list: Columbus addresses hold 32 licensed residential care facilities with 3,097 beds between them, before nearby towns are counted. Source: Ohio Department of Health, Health Care Provider Report and Information Extract, Facility Listing: Residential Care or Assisted Living, State of Ohio License, exported Nov 1, 2026
Searches that matter
What people type to find care in Columbus
Where Columbus residents often come from
Built on results
The playbook behind a Columbus page
A single state page for All Pro Restroom Trailers drew a formal quote request from a buyer hundreds of miles away. Columbus has the second-most licensed residential care facilities in Ohio, and a city this size rewards a page that names the neighborhoods you actually serve.
From the All Pro Restroom Trailers project, counting quote requests rather than signed deals. Read the write-up.
Ohio licensing, briefly
Say what your ODH license covers
Your Ohio Department of Health residential care facility license is the first thing a careful reader wants to see. One sentence naming it, plus whether you run a special care unit, prevents a confusing first phone call.
Which comes first?
Organic search now, ads only if you choose
You can rent attention with ads, or earn it with a clear page and a complete Business Profile. Over a year, earning it costs far less, so that is where we start in Columbus.
Sample site
Tailgate Brickstreet Residence: an imaginary Columbus example
This home does not exist and holds no Ohio license. The layout is the Assisted Living (Premium) template, shown without ratings or reviews.
Open the fictional sample →Local map results
How Google Maps shows Columbus homes
Columbus spreads in every direction, and map results shift from Bexley to Worthington. Listing the areas you serve, with accurate hours and photos, helps Google show you to the right part of Franklin County.
Of 1,227 U.S. consumers surveyed, 71% used Google Search to find local businesses, and 61% started on Search (52%) or Maps (9%). Source: BrightLocal, Consumer Search Behavior 2026
A Business Profile is free to create. If you would rather hand it off, we can manage it.
Before you start
Questions from Columbus facility owners
Columbus is huge. Which areas should our page target?
The areas your residents actually come from. Naming Clintonville, Bexley or Upper Arlington on your page and profile gives Google a concrete reason to show you there.
A lot of our inquiries come from adult children at work. What helps?
A phone-friendly page with a short tour request and a clear callback promise. People search on a lunch break, so speed matters.
Can we explain how we differ from independent living?
Yes. We describe the personal care you provide in plain words, so readers understand why your home is licensed as a residential care facility.
Should we post photos of every room type?
Real photos of each room type and common area build trust. We never use stock photos to stand in for your building.
How do edits work after launch?
Send a text or email with the change; up to 10 published edits a month are included in the $24.99 plan.
A Columbus website that keeps working while you care for residents
$24.99 a month with nothing up front, and you can cancel any time. We write it, host it and keep it current.
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